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Full Fragrance Name >> | Brand | Segment | Internal Code | Olfactive Family | Final Star | Business Unit | RSL Compliant | Vegan Friendly | Contains Lilial | Parent Name | Supplier | Production Site | Olfactive Families (1 Descriptor) | Olfactive Families (3 Descriptor) | Current Concepts | Concepts | Other Suitable Formats | Suitable Concepts | Current Regions | Current Formats | Sales Code | % Naturally Derived Content | Background | EO Breakdown | Suitable Bases | % Naturally Content | Total EO Content | % Biodegradability (Readily) | % Biodegradability (Ultimate) | Volumes KG | Current Fragrance Claimable Benefits | Other Suitable Fragrance Claimable Benefits | Consumer Data Summary | Project Name | Short Fragrance Description | Long Fragrance Description | Group Format | Color Association | Fragrance TDS Code | Fragrance Pyramid | |
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FRESHP 20 M2 ITB T120496… | Harpic | Surface Care | n/a | Herbal | Hygiene | FRESH PINE | takasago | Na | herbal-fougere-aromatic-green | aromaticgreen, woody, | - | Hygiene ++, Blue Eucalyptus, Marine Pine, Pine Forest, Mountain Air | HDLD, Fabric Softener, Dish | - | Surface/Toilet - Itb (Bowl Blocks - Solid) | T12049672 | 54.1 | Recent launch; monitor sales. Contains MOC technology. | EUCALYPTUS OIL : 1 - <5% LAVANDIN OIL : 0.1 - <1% ORANGE OIL : 0.1 - <1% PATCHOULI OIL : 0.1 - <1% | - | 10.6 | 4.8 | - | - | 2020: 40 | MOC Elimination (Amines, Thiol) : Claim level | Emotion Aromachology CNV relax : Efficacy level MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | Tbc | - | Delight your senses with… | lav care | 0 |
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PINEAP 19 DRW T11029639 | Air Wick | Air Care | 3123589 | Fruity | Hygiene | PINEAP | takasago | Na | fruity-tropical | floralfruity, herbal, | FRESH PINEAPPLE & TUNISIAN ROSEMARY | White Blossoms & Juicy Peach, Peach & Jasmine Tea, Garden Herbs & Apple, Pineapple & Fresh Rosemary, Fresh Herbs & Pineapple | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Reeds Diffuser (Dry) | T11029639 | 2.5 | Tropical fruit blend. Botanica. Do not leverage. | LITSEA CUBEBA OIL 0.1 - <1%; ORANGE OIL 0.1-<1%; ROSEMARY OIL 0.1 -<1% | - | 1.5 | 1.5 | 90.3 | - | 2020: 8 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level | - | Eloise | - | Enjoy this refreshing sc… | aircare | 0 |
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PINEAP 19 M2 AP US T1103… | Air Wick | Air Care | 3132273 | Fruity | Hygiene | PINEAP | takasago | Na | fruity-tropical | floralfruity, herbal, | FRESH PINEAPPLE & TUNISIAN ROSEMARY | White Blossoms & Juicy Peach, Peach & Jasmine Tea, Garden Herbs & Apple, Pineapple & Fresh Rosemary, Fresh Herbs & Pineapple | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Trigger Spray (Apollo 13) | T11031552 | 3.8 | Tropical fruit blend. Botanica. Do not leverage. | LITSEA CUBEBA OIL 0.1 - <1%; ORANGE OIL 0.1-<1%; ROSEMARY OIL 0.1 -<1% | - | 3.0 | 3.03 | 88.4 | - | 2020: 1740 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Eloise | - | Enjoy this refreshing sc… | aircare | 0 |
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GREEN SENSATION 18 LDS T… | Lysol | Surface Care | 3076036 | Marine | Hygiene | GREEN SENSATION | takasago | Belle Mead | marine | fruitygreen, marine, | - | Herb Garden, Fresh Cut Herbs, Crisp Greens, Crisp Green Apple, Berry Eucalyptus, Dewy Green Melon | HDLD, Fabric Softener, Dish, Toilet Block | - | Surface/Toilet - Aerosol (Lds Etc.) | T11023425 | 11.3 | Recent launch; monitor sales. | LITSEA CUBEBA OIL 0.1 -< 1% | - | 1.4 | 0.3 | 95.3 | - | 2019: 181, | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | An inviting blend of fre… | lds | 0 |
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PINEAP 19 M8 LE EU T1102… | Air Wick | Air Care | 3104466 | Fruity | Hygiene | PINEAP | takasago | Tatabanya | fruity-tropical | floralfruity, herbal, | FRESH PINEAPPLE & TUNISIAN ROSEMARY | White Blossoms & Juicy Peach, Peach & Jasmine Tea, Garden Herbs & Apple, Pineapple & Fresh Rosemary, Fresh Herbs & Pineapple | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Eu) | T11028710 | 24.2 | Tropical fruit blend. Botanica. Do not leverage. | LITSEA CUBEBA OIL 0.1 - <1%; ORANGE OIL 0.1-<1%; ROSEMARY OIL 0.1 -<1% | - | 0.3 | 0.3 | 81.4 | - | 2019: 4000, 2020: 10000 | MOC Elimination (Amines, Thiol) : efficacy level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Eloise | - | Enjoy this refreshing sc… | aircare | 0 |
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PINEAP 19 M9 LE US T1102… | Air Wick | Air Care | 3104464 | Fruity | Hygiene | PINEAP | takasago | Tijuana Maquiladora | fruity-tropical | floralfruity, herbal, | FRESH PINEAPPLE & TUNISIAN ROSEMARY | White Blossoms & Juicy Peach, Peach & Jasmine Tea, Garden Herbs & Apple, Pineapple & Fresh Rosemary, Fresh Herbs & Pineapple | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | T11029100 | 1.4 | Tropical fruit blend. Botanica. Do not leverage. | ORANGE OIL 0.1 -<1%; LEMON OIL 0.1-<1%; ROSEMARY OIL 0.1-<1% | - | 1.1 | 1.11 | 88.1 | - | 2019: 27000, 2020: 35100 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Eloise | - | Enjoy this refreshing sc… | aircare | 0 |
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LILACN 20 US LE UAJ05547… | Air Wick | Air Care | 3155717 | Floral | Hygiene | LILACN | givaudan | Tijuana Maquiladora | floral-floral | floral, fruity, | Magnolia & Cherry Blossom, White Lilac | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | UAJ05547/00 | 56.01 | A floral blend; New classic floral. | CARYOPHYLLENE (0.10% - 0.99%)/EUGENOL (0.10% - 0.99%)/LEMON OIL* (0.10% - 0.99%)/ORANGE OIL* (0.10% - 0.99%)/EUCALYPTOL (0.01% - 0.099%) | - | 0.86 | 0.6 | 37.34 | 41.25 | 2020: 79800 | - | - | - | Phoenix | - | A juicy fruity floral fr… | aircare | 0 |
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SILKEN 17 M2 LE EU T1101… | Air Wick | Air Care | 8315695 | Floral | Hygiene | SILKEN | takasago | Tatabanya | floral-linen | aldehydicfloral, marine, | - | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Eu) | T11017186 | 27.4 | Floral linen, soft cotton. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions. | EUCALYPTUS OIL : 1 - <5% LITSEA CUBEBA OIL: 0.1 - <1% LAVANDIN OIL : 0.1 - <1% | - | 2.2 | 2.05 | - | - | 2018: 9410, 2019: 13800, 2020: 11180 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | A lovely airy fragrance … | aircare | 9410 |
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SILKEN 18 M1 RW T11021654 | Air Wick | Air Care | 8326842 | Floral | Hygiene | SILKEN | takasago | Tatabanya | floral-linen | aldehydicfloral, musky, | - | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Reeds Diffuser (Wet) | T11021654 | 6.6 | Floral linen, soft cotton. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions. | CEDARWOOD OIL, HIMALAYA: 0.1 - <1% | - | 1.2 | 0.23 | - | - | 2018: 2600, 2019: 3900, 2020: 2320 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | Tbc | - | A lovely airy fragrance … | aircare | 2600 |
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BEACH 469934 20 M2 LE US | Air Wick | Air Care | 3154457 | Marine | Hygiene | BEACH | firmenich | Tijuana Maquiladora | marine-floral | fruitygreen, marine, | Driftwood & Sea Spray | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 469934 | 50.34 | A marine floral profile; Lifescents - watery fresh can travel to other regions and other categories with rework. Its quite unique. | EUCALYPTUS GLOBULUS ESS. OIL CLOVE LEAF ESSENTIAL OIL LEMONGRASS ESSENTIAL OIL ORANGE SWEET E.O (DISTILLATE) | - | 1.26 | 1.26 | 26.77 | 28.99 | 2020: 27900 | - | - | - | Phoenix | - | A natural blend of viole… | aircare | 0 |
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SPORT 18 M3 T12024913 | Dettol, Lysol | Fabric Care, Health | 3097763 | Floral | Hygiene, Health | SPORT | takasago | Mira, Granollers | floral | aldehydicfloral, green, | Dettol Sport, Lysol Sport | Active Fresh, Active Clean, Clean Fresh, Vitality Fresh | - | - | Fabric/Carpet - Laundry Sanitizer Liquid | T12024913 | 9.8 | Inspired by a luminous way to express the cleanliness, this fragrance is a work around green facets. It is a blend between, peony, hyacynth and lily if the valley to have a very natural floral bouquet. For the top notes, and to kept the idea of frehness, we have green ozonic notes, still very natural and airy. This fragrance is winning fragrance during CL session on US market and European Market. Laverage recent launch. | ORANGE OIL : 1 - <5% | - | 1.4 | 1.36 | - | - | 2018: 584, 2019: 3847, 2020: 13968 | MOC Elimination (Amines, Thiol) : efficacy level MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | - | Tbc | - | The aldehydic top notes … | health, laundry sanitizer | 584 |
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SUNLIN 13 FM RZ-009502 | Air Wick | Air Care | 8098479 | Floral | Hygiene | SUNSHINE LINEN | takasago | Belle Mead | floral-linen | aldehydiccitrus, floral, | FRESH LINEN | Linen & Fresh Blossoms, Sundried Linen, Coastal Linen, Seaside Linen, Linen & Sea Minerals, Linen & Driftwood, Saltwater Linen Breeze, Beach Linen | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Aerosol (Freshmatic Mini/Compact) | RZ-009502 | 9.8 | A floral citrus blend. Was a big variant, co-branded with Snuggle in US; variant has been delisted. Contains lilial; check with Kate if all formats have been delisted. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions...top selling fragrance for Reckitt. | LITSEA CUBEBA OIL 1-<5%; LEMON OIL DISTILLED 1-<5%; LEMON OIL 1-<5% | - | 4.5 | 4.46 | 75.6 | - | 2018: 9616, 2019: 5625, 2020: 1833 | MOC Elimination (Amines, Thiol) : efficacy level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | Familiar smell of fresh … | aircare | 9616 |
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MALIBU PARADISE 485700 M… | Air Wick | Air Care | 3155718 | Fruity | Hygiene | MALIBU PARADISE | firmenich | Tijuana Maquiladora | fruity-tropical | floralfruity, woody, | Paradise Retreat | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 485700 MHB | 49.13 | A fruity tropical fruits. Lifescent. Might be able to go to some other regions but the cherry note maybe too much. High Volume. | BERGAMOT E.O, PSORALEN-FREE CEDARWOOD VIRGINIAN ESS. OIL EUCALYPTUS GLOBULUS ESS. OIL LAVANDIN ESSENTIAL OIL MENTHA ARVENSIS ESSENTIAL OIL | - | 1.23 | 1.23 | 34.84 | 36.72 | - | - | - | - | Phoenix | - | A natural blend of apple… | aircare | 0 |
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BERICO 19 M1 LE US 49135… | Air Wick | Air Care | 3143729 | Citrus | Hygiene | BERICO | firmenich | Tijuana Maquiladora | citrus-fruity | citrusfruity, woody, | Lush Honeysuckle and Raspberry | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 491359 FB | 56.5 | Tropical fruit blend pleasant, not sticky. Global fragrance (at least EU, US, LATAM. Asia if more diluted). | ORANGE SWEET E.O (COLD PRESSED) ORANGE SWEET E.O (DISTILLATE) | - | 2.63 | 2.12 | 22.41 | 23.09 | 2020: 24300 | - | - | - | Phoenix | - | A natural blend of tropi… | aircare | 0 |
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SUNLIN 16 M8 LE US T1100… | Air Wick | Air Care | 8269018 | Floral | Hygiene | SUNSHINE LINEN | takasago | Tijuana Maquiladora | floral-linen | aldehydiccitrus, floral, | FRESH LINEN | Linen & Fresh Blossoms, Sundried Linen, Coastal Linen, Seaside Linen, Linen & Sea Minerals, Linen & Driftwood, Saltwater Linen Breeze, Beach Linen | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | T11003793 | 5.4 | A floral citrus blend. Was a big variant, co-branded with Snuggle in US; variant has been delisted. Contains lilial; check with Kate if all formats have been delisted. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions...top selling fragrance for Reckitt. | LITSEA CUBEBA OIL 1- < 5% | - | 1.7 | 1.19 | 84.8 | - | 2018: 548109, 2019: 414900, 2020: 492300 | MOC Elimination (Amines, Thiol) : Claim level MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | Familiar smell of fresh … | aircare | 548109 |
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