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Full Fragrance Name >> | Brand | Segment | Internal Code | Olfactive Family | Final Star | Business Unit | RSL Compliant | Vegan Friendly | Contains Lilial | Parent Name | Supplier | Production Site | Olfactive Families (1 Descriptor) | Olfactive Families (3 Descriptor) | Current Concepts | Concepts | Other Suitable Formats | Suitable Concepts | Current Regions | Current Formats | Sales Code | % Naturally Derived Content | Background | EO Breakdown | Suitable Bases | % Naturally Content | Total EO Content | % Biodegradability (Readily) | % Biodegradability (Ultimate) | Volumes KG | Current Fragrance Claimable Benefits | Other Suitable Fragrance Claimable Benefits | Consumer Data Summary | Project Name | Short Fragrance Description | Long Fragrance Description | Group Format | Color Association | Fragrance TDS Code | Fragrance Pyramid | |
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FRESHP 20 M2 ITB T120496… | Harpic | Surface Care | n/a | Herbal | Hygiene | FRESH PINE | takasago | Na | herbal-fougere-aromatic-green | aromaticgreen, woody, | - | Hygiene ++, Blue Eucalyptus, Marine Pine, Pine Forest, Mountain Air | HDLD, Fabric Softener, Dish | - | Surface/Toilet - Itb (Bowl Blocks - Solid) | T12049672 | 54.1 | Recent launch; monitor sales. Contains MOC technology. | EUCALYPTUS OIL : 1 - <5% LAVANDIN OIL : 0.1 - <1% ORANGE OIL : 0.1 - <1% PATCHOULI OIL : 0.1 - <1% | - | 10.6 | 4.8 | - | - | 2020: 40 | MOC Elimination (Amines, Thiol) : Claim level | Emotion Aromachology CNV relax : Efficacy level MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | Tbc | - | Delight your senses with… | lav care | 0 |
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KIWIWI 18 ASL T12027877 | Air Wick | Air Care | 3077155 | Fruity | Hygiene | KIWIWI 19 M1 ASL | takasago | Copacker-Mdg - Russia | fruity-fruity | fruitygreen, | kiwi and apple | Exotic fruits, Orchard, Summer/Spring LE, Cocktail, Red fruits, Happiness, Joyful | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Aerosol (Standard) | T12027877 | 11.6 | It's a classical so could appeal globally due to its apple side - makes people happy (apple note). Fragrance has MOC technology. | ORANGE OIL: 5 - <10% | - | 5.3 | 5.25 | - | - | 2019: 600, 2020: 800 | MOC Elimination (Amines, Thiol) : efficacy level | MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Claim level | - | Russia Aerosol | - | A vibrant fruity fresh f… | aircare | 0 |
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LILACN 20 US LE UAJ05547… | Air Wick | Air Care | 3155717 | Floral | Hygiene | LILACN | givaudan | Tijuana Maquiladora | floral-floral | floral, fruity, | Magnolia & Cherry Blossom, White Lilac | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | UAJ05547/00 | 56.01 | A floral blend; New classic floral. | CARYOPHYLLENE (0.10% - 0.99%)/EUGENOL (0.10% - 0.99%)/LEMON OIL* (0.10% - 0.99%)/ORANGE OIL* (0.10% - 0.99%)/EUCALYPTOL (0.01% - 0.099%) | - | 0.86 | 0.6 | 37.34 | 41.25 | 2020: 79800 | - | - | - | Phoenix | - | A juicy fruity floral fr… | aircare | 0 |
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SILKEN 17 M2 LE EU T1101… | Air Wick | Air Care | 8315695 | Floral | Hygiene | SILKEN | takasago | Tatabanya | floral-linen | aldehydicfloral, marine, | - | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Eu) | T11017186 | 27.4 | Floral linen, soft cotton. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions. | EUCALYPTUS OIL : 1 - <5% LITSEA CUBEBA OIL: 0.1 - <1% LAVANDIN OIL : 0.1 - <1% | - | 2.2 | 2.05 | - | - | 2018: 9410, 2019: 13800, 2020: 11180 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | A lovely airy fragrance … | aircare | 9410 |
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SILKEN 18 M1 RW T11021654 | Air Wick | Air Care | 8326842 | Floral | Hygiene | SILKEN | takasago | Tatabanya | floral-linen | aldehydicfloral, musky, | - | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Reeds Diffuser (Wet) | T11021654 | 6.6 | Floral linen, soft cotton. Outperformed benchmarks in CLT....fragrance type can fit across multiple product forms in many regions. | CEDARWOOD OIL, HIMALAYA: 0.1 - <1% | - | 1.2 | 0.23 | - | - | 2018: 2600, 2019: 3900, 2020: 2320 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | Tbc | - | A lovely airy fragrance … | aircare | 2600 |
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BEACH 469934 20 M2 LE US | Air Wick | Air Care | 3154457 | Marine | Hygiene | BEACH | firmenich | Tijuana Maquiladora | marine-floral | fruitygreen, marine, | Driftwood & Sea Spray | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 469934 | 50.34 | A marine floral profile; Lifescents - watery fresh can travel to other regions and other categories with rework. Its quite unique. | EUCALYPTUS GLOBULUS ESS. OIL CLOVE LEAF ESSENTIAL OIL LEMONGRASS ESSENTIAL OIL ORANGE SWEET E.O (DISTILLATE) | - | 1.26 | 1.26 | 26.77 | 28.99 | 2020: 27900 | - | - | - | Phoenix | - | A natural blend of viole… | aircare | 0 |
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SPORT 18 M3 T12024913 | Dettol, Lysol | Fabric Care, Health | 3097763 | Floral | Hygiene, Health | SPORT | takasago | Mira, Granollers | floral | aldehydicfloral, green, | Dettol Sport, Lysol Sport | Active Fresh, Active Clean, Clean Fresh, Vitality Fresh | - | - | Fabric/Carpet - Laundry Sanitizer Liquid | T12024913 | 9.8 | Inspired by a luminous way to express the cleanliness, this fragrance is a work around green facets. It is a blend between, peony, hyacynth and lily if the valley to have a very natural floral bouquet. For the top notes, and to kept the idea of frehness, we have green ozonic notes, still very natural and airy. This fragrance is winning fragrance during CL session on US market and European Market. Laverage recent launch. | ORANGE OIL : 1 - <5% | - | 1.4 | 1.36 | - | - | 2018: 584, 2019: 3847, 2020: 13968 | MOC Elimination (Amines, Thiol) : efficacy level MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | - | - | Tbc | - | The aldehydic top notes … | health, laundry sanitizer | 584 |
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MALIBU PARADISE 485700 M… | Air Wick | Air Care | 3155718 | Fruity | Hygiene | MALIBU PARADISE | firmenich | Tijuana Maquiladora | fruity-tropical | floralfruity, woody, | Paradise Retreat | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 485700 MHB | 49.13 | A fruity tropical fruits. Lifescent. Might be able to go to some other regions but the cherry note maybe too much. High Volume. | BERGAMOT E.O, PSORALEN-FREE CEDARWOOD VIRGINIAN ESS. OIL EUCALYPTUS GLOBULUS ESS. OIL LAVANDIN ESSENTIAL OIL MENTHA ARVENSIS ESSENTIAL OIL | - | 1.23 | 1.23 | 34.84 | 36.72 | - | - | - | - | Phoenix | - | A natural blend of apple… | aircare | 0 |
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BERICO 19 M1 LE US 49135… | Air Wick | Air Care | 3143729 | Citrus | Hygiene | BERICO | firmenich | Tijuana Maquiladora | citrus-fruity | citrusfruity, woody, | Lush Honeysuckle and Raspberry | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 491359 FB | 56.5 | Tropical fruit blend pleasant, not sticky. Global fragrance (at least EU, US, LATAM. Asia if more diluted). | ORANGE SWEET E.O (COLD PRESSED) ORANGE SWEET E.O (DISTILLATE) | - | 2.63 | 2.12 | 22.41 | 23.09 | 2020: 24300 | - | - | - | Phoenix | - | A natural blend of tropi… | aircare | 0 |
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SMKNRG 20 US LE UAJ06030… | Air Wick | Air Care | 3155721 | Fruity | Hygiene | SMACK ENERGY | givaudan | Tijuana Maquiladora | fruity-tropical | citrusfruity, green, | Hawai'i, Exotic Papaya & Hibiscus Flower, Peach Rose & Jasmine, Pink Sea Hibiscus, Mandarin Mango Sunrise | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | UAJ06030/00 | 68.57 | Fruity - tropical - Iconic bestseller. | WATER (1.00% - 9.99%)/LEMON OIL* (0.10% - 0.99%)/ORANGE OIL* (0.10% - 0.99%) | - | 3.46 | 1.0 | 22.21 | 32.81 | 2020: 51300 | - | - | - | Phoenix | - | An iconic tropical fruit… | aircare | 0 |
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LIMEWO 20 M2 ITB T120496… | Harpic | Surface Care | n/a | Citrus | Hygiene | LIMEWO | takasago | Na | citrus | citrusgreen, woody, | - | lemon & lime, zesty lemon, zesty lime, zesty citrus, lime/lemon/citrus & green leaves | HDLD, Fabric Softener, Dish | - | Surface/Toilet - Itb (Bowl Blocks - Solid) | T12049667 | 32.0 | Modern and performing citrus fragrance with the blend of juicy lime and smooth cedarwood. | ORANGE OIL : 1 - <5% | - | 5.7 | 3.08 | - | - | 2020: 40 | MOC Elimination (Amines, Thiol) : efficacy level MOC Prevention wet n fresh : Efficacy level | MOC Prevention deoeffective : Efficacy level | - | Tbc | - | Bright and juicy citrus … | lav care | 0 |
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BERRY 12 FM TEU-F-6455 | Air Wick | Air Care | 8060064 | Fruity | Hygiene | BERRY | takasago | Belle Mead | fruity-berry | citrusfruity, fruity (red fruits), | NATIONAL PARKS LAKE DISTRICT - Midnight Berry & Shimmering Mist Colours of nature Scarlet Frosted Mulberry National Park Cape Cod Cranberry Harvest Pearl Infusion Scarlet Frosted Mulberry Pure Fresh Berries Purple Blackberry Spice | INGREDIENTS DUOS Garden Strawberry & Rose Gariguette Strawberry & Garden Rose Wild Strawberry & Vineyard Peach Cranberry & Wild Berries Cranberry & Forest Fruits Garden Berries & Rose Forest Fruits & Wild Rose Wild Berries & Rose Petals Wild Berries & Peach Blossom Wild Strawberry & Pink Orchid CONCEPTUAL & EMOTIONAL Red Berries Delight Fruity Treats Red Fruits Sorbet Enchanting Berries Strawberry Candy Rose Cocktail & Red Berries Delight PLACES & ESCAPISM Goji Berries & Indian Rose Island Red Berries Lagoon Acai Cherry Blossom & Goji Berries MOMENTS & MEMORIES Childhood Delights Children’s Snack Fruity Cotton Candy Fruity Tea Time Orchard Walk Yesteryear Fruity Ice Cream | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Aerosol (Freshmatic Mini/Compact) | TEU-F-6455 | 0.0598 | A juicy red fruit fragrance that are appealing to consumers globally (Fruity - berries). It’s a straight berry. Fragrance has MOC technology. LE (Berry 12 LE TEU-F-3992 ) tested in France via FH CLT (Hotel Room test) in 2012 vs Febreze Cranberry Frost. Outperformed the benchmark on all KPI. | ORANGE OIL : 1 - <5% | - | 0.045 | 0.045 | - | - | 2018: 1452, 2019: 2722, 2020: 181 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention wet n fresh : Efficacy level | - | Tbc | - | The delightful scent of … | aircare | 1452 |
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VANMAG 18 M1 LE US 59133… | Air Wick | Air Care | 3104462 | Oriental | Hygiene | VANMAG | iff | Tijuana Maquiladora | oriental-vanilla | florientalfruity, gourmand, | Vanilla & Himalyan Magnolia | - | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Liquid Electrical (Us) | 5913374 | 49.29 | Floriental, pleasant Vanilla. high level of naturally derived ingredients - Botanica. Old fragrance. | Orange Peel Oil, Sweet - Michelia Alba Leaf Oil | - | 0.36 | 0.4 | 48.2 | 99.9 | 2019: 6000, 2020: 39952 | Contains Essential oils, | - | - | Eloise | - | A broad oriental warm fr… | aircare | 0 |
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ELIXIR BLUE 2 T12019888 | Flor | Fabric Care | 8310289 | Green | Hygiene | ELIXIR BLUE | takasago | Granollers | green-aromatic-lavender | aldehydicaromatic, green, | Sweet Blue Freshness (Fresca Suavidad Azul) | Fresh Sky, Blue Wave, Clear Sky | HDLD, Dish, Toilet Blocks | - | Fabric/Carpet - Softener | T12019888 | 21.46 | Just launched in 2018. Could fit a blue code. Aromatic green very pleasant and modern. POP: Aromatic green very pleasant and modern. Pink performance. | Eucalyptus oil : 0.1 - <1% Orange oil : 0.1 - <1% Patchouli oil : 0.1 - <1% | - | 2.55 | 1.0 | - | - | 2018: 11458, 2019: 8033, 2020: 8965 | MOC Elimination (Amines, Thiol) : efficacy level MOC Prevention deoeffective : Efficacy level MOC Prevention wet n fresh : Efficacy level | Emotion Aromachology CNV relax : Efficacy level | - | Flora | - | An aromatic marine wave … | fabric softeners | 11458 |
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BERRY 19 M2 FM EU T14022… | Air Wick | Air Care | 3112741 | Fruity | Hygiene | BERRY | takasago | Derby | fruity-berry | citrusfruity, fruity (red fruits), | NATIONAL PARKS LAKE DISTRICT - Midnight Berry & Shimmering Mist Colours of nature Scarlet Frosted Mulberry National Park Cape Cod Cranberry Harvest Pearl Infusion Scarlet Frosted Mulberry Pure Fresh Berries Purple Blackberry Spice | INGREDIENTS DUOS Garden Strawberry & Rose Gariguette Strawberry & Garden Rose Wild Strawberry & Vineyard Peach Cranberry & Wild Berries Cranberry & Forest Fruits Garden Berries & Rose Forest Fruits & Wild Rose Wild Berries & Rose Petals Wild Berries & Peach Blossom Wild Strawberry & Pink Orchid CONCEPTUAL & EMOTIONAL Red Berries Delight Fruity Treats Red Fruits Sorbet Enchanting Berries Strawberry Candy Rose Cocktail & Red Berries Delight PLACES & ESCAPISM Goji Berries & Indian Rose Island Red Berries Lagoon Acai Cherry Blossom & Goji Berries MOMENTS & MEMORIES Childhood Delights Children’s Snack Fruity Cotton Candy Fruity Tea Time Orchard Walk Yesteryear Fruity Ice Cream | HDLD, Fabric Softener, Dish, Toilet Block | - | Air - Aerosol (Freshmatic Mini/Compact) | T14022273 | 0.064 | A juicy red fruit fragrance that are appealing to consumers globally (Fruity - berries). It’s a straight berry. Fragrance has MOC technology. LE (Berry 12 LE TEU-F-3992 ) tested in France via FH CLT (Hotel Room test) in 2012 vs Febreze Cranberry Frost. Outperformed the benchmark on all KPI. | ORANGE OIL : 1 - <5% LITSEA CUBEBA OIL : 0.1 - <1% | - | 0.046 | 0.046 | - | - | 2020: 13140 | MOC Elimination (Amines, Thiol) : Claim level | MOC Prevention deoeffective : Claim level MOC Prevention wet n fresh : Claim level | - | Tbc | - | The delightful scent of … | aircare | 0 |
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